![]() ![]() Above five stars.Ī: An outstanding bottle of whiskey, but lacking that special something which makes for a true masterpiece. A+: A masterpiece and one of the ten best whiskeys of its type. Some "premium" whiskeys really are quite terrible, while some mass market products are good enough to pour into a decanter and serve to the Duke of Edinburgh. The following indicators should be taken as only a guide and not a set of hard and fast rules. The Whiskey Reviewer uses a letter-based rating system, instead of the numerical 100-grade rating system. it is retailed at $40, while prices in Europe range around €30 and £35 For the same price, you should find a handful of scotch (and non-scotch) whisky brands that will surely give you way more. Jura Journey is a simple and plain whisky, which is hard to go deeper. While looking for new consumers, it seems that Jura has forgotten that what makes a whisky special is the richness of its nuances. And though I feel bad about it, Jura Journey is not that whisky. ![]() Reinventing a brand should be a strong bet on a full product, a whisky that everyone at the isle of Jura should be proud of. The finish is really short and a bit dry. It is really fresh, with an almost imperceptible smoky touch. The spirit herbaceous notes predominate, followed by sweet fruity notes. Jura Journey is soft and creamy, though quite young and simple. On the palate, it is quite similar to the nose. There is a sweet side full of vanilla and shortbread, with small flashes of peat smoke. Some soft notes of white grape and pear with a slight citrus touch. In the glass, Jura Journey is pale yellow. It has been bottled at 40% abv, without chill-filtration and no added color. For Jura Journey, the whisky has been aged in American white oak ex-bourbon barrels. Jura Journey is the starting point of the new rage, a NAS scotch produced, as all the range, with a combination of peated and unpeated spirit that will give a slightly peated style. This is why they’ve launched a new basic range, meant to turn the brand into one of the single malt scotch references. Recently, and after a strong investment from Whyte & Mackay, they’ve decided to twist a bit their brand. This small Scottish island is (in)famous for having just one road, one pub, one distillery, and a population of only 200. That is why they couldn’t choose a better name for the entry whisky of their new Signature Series range: Jura Journey. The whisky is also available from several other excellent retailers.The distillery at the Isle of Jura has taken a new path. Please be aware that as an affiliate I can be paid a small commission on any purchases you make after following links from my page. *If the whisky reviewed in this article has caught your eye, you can buy it from Master of Malt here. A bolder, braver Jura, and one that I could maybe begin to get on board with. The addition of subtle smoke and gentle oloroso notes creates an entirely new flavour profile. Still, for me, this is an improvement on the Jura of old. Thoughts: Nice to see the new version remain in the same price category as the expression it replaced, though a higher bottling strength would have been a real improvement. Taste: Cinnamon sticks, Pepper, Sherry, Caramel, Honey and a touch of Smoke. Smell: Caramel & Sherry, Vanilla, Honey, Apple & Cinnamon with an undercurrent of Ash & Smoke. Bottled at 40%, it is available in the UK for around £37. Replacing Jura ‘Origin’ is a new 10 year old expression, matured in American Oak for 10 years before a period of finishing in Oloroso Sherry casks. For my part, however, the notion of a new take on the Jura spirit was an intriguing one, unconvinced as I was by the previous incarnations. Such was the success of the Jura brand, the announcement earlier this year that the range was to be completely overhauled took many by surprise with fans mourning the loss of Origin, Superstition and Prophecy. ![]() The new Jura distillery was designed by famed architect William Delme-Evans and once in production, the spirit began to establish itself as a household name single malt. Seeking to halt the population decline, landowners Robin Fletcher and Tony Riley-Smith got together in 1963 and decided to bring distillation back to the island. Where once over a thousand people made their home on this beautiful island off Scotland’s western coast, there are now less than 200 inhabitants. Over the years that followed, the distillery buildings fell into ruin as all around them, the local population dwindled. After almost a century in operation, the strain of running a business in such a remote area began to have an effect and the distillery finally ceased production in 1901. ![]() The original Craighouse distillery on the isle of Jura was created in 1810. ![]()
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